Electronic media is encroaching the world of paper media and so is it a popular way of advertising. A picture is worth thousand words and so is the analogue communication. The term ‘electronic media’ refers to any form that is accessed by an electronic device viz. radio , television and media on internet. The primary electronic media sources familiar to the general public are video recordings, audio recordings, multimedia presentations, slide presentations. Most new media are in the form of digital media. However, electronic media may be in either analogue electronics data or digital electronic data format. Although the term is usually associated with content recorded on a storage medium, recordings are not required for live broadcasting.
Television marketing has become one of the favourites with house wives and since past few years people have started believing on these as reliable methods for buying products or subscribing to the services. It is by far fastest means if delivering the message visually to your prospective customers. SAS lets you find a suitable and economic option for short and long term television advertisements. They will assist in the selection and use of media ensuring optimal and cost effective communication to the target audience.
Television advertising in India is the most popular advertising option. Television advertising is popular because it has the lowest cost per reach among all other media verticals. Cable TV advertising allows advertisers to reach out to a local populace. Media options available for advertising in Cable TV are video ads, scrollers, aston bands, teleshopping and L Bands. Video ads are the most popular media option for TV advertising. Innovative television advertising options include L Band, Scrollers and Aston Bands.
Cable advertising comes in many ways to reach cable subscribers that are often overlooked. Most small business owners cannot afford series of TV commercials. Whatever, form of cable advertising you choose, you can advertise your company on a tight budget through Regional Cable Channels in your City or All over India.
Our sales representatives can help you to find which method will work best for you if you’re in a dilemma or if you’re looking to advertise long-term as well. Cable companies are pan India to find markets with rates that suits you and assist you, the path of low cost, effective cable advertising. Most cable companies have Movie, Music, Bhakti and regional language channels. Depending on where you live, your local community channel may feature your business info over a Video Ad or a scroller ad of your company’s business.
SAS helps you design an animated ticker ad which plays along the bottom of the screen of popular channels on TV. SAS also helps design usual tickers which scroll from right to left on television.
Teleshopping ads last for about 10 to 30 minutes and SAS helps you design content and displays which effectively pass on company image to customers and forms an impression of reliability.
A TV commercial is a video ad appended in middle of popular serials, movies and Bhakti programmes. SAS experts help you make one for your product.
L shaped ads are very frequent on music channels and youth of today is hooked on to such channels. SAS excels in understanding the nerve of youth and helps you design ads which will gain centre of attention. The cost of L Band advertising is higher than scroll ads.